READING TASK

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 This article takes a Marxist theoretical approach, using the viewpoints of various authors to discuss design activism’s role and definitions in relation to the broader context of graphic design (Arvidsson, 2008), as well as the dissonance between the two due to commercial priorities (van Toorn, 1994). To do this, the author points out the limitations of persuasive design due to a lack of physical intervention and broader social impact, likely due to a need to communicate the client’s self-interested priorities, which ignore wider societal needs and supersede the designer’s own values (van Toorn, 1994).

Later in the article, a selection of case studies exemplify how an informative approach to design, as opposed to persuasive, gives it physical functionality, informing audiences about real world situations and interactions (Bichler, Beier, 2016), without influencing them to take certain actions, providing the audience with options on how they interpret the message and use the information given. This could lead to a visual investigation on how informative design can influence real world, societal actions to resolve a particular issue.

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