TECHNOLOGY DRIVES INCREASE IN MUSIC CONSUMPTION BY FELIX RICHTER
READING NOTES
- The invention of the Walkman by Sony in 1979 was revolutionary in the world of music, it had changed the way people listen to music across the world.
- This allowed people to listen to music on the move, making long commutes, activities and working a better experience.
- The next big thing was the iPod and its large storage which gave people accessibility to the equivalent of 100's of CD's in their pocket.
- Obviously, the next step in the technology for music market, was smartphones. Companies like Apple and Samsung developed phones that have the ability to house thousands of songs that can be played through the speaker, earphones or connect to a sound system/ speaker.
- iTunes was one of the more successful platforms used for downloading music, where people would buy albums or songs seperately.
- In recent years, streaming services like Spotify, Apple Music and Soundcloud etc, have emerged, where users pay monthly like a subscription.
- "According to figures published in Nielsen’s Music 360 report, Americans spend an average of 32.1 hours a week listening to music. That’s up from 26.6 hours last year and 23.5 hours in 2015. As our chart illustrates, streaming subscribers listen to more music than the average listener (and the average American) and they do so using a handful of different devices."
REFERENCES:
Richter, F. (2017)Technology Drives Increase in Music Consumption. Statista. Available at: https://www.statista.com/chart/11728/weekly-music-consumption/ (Date accessed 12th October)

Comments
Post a Comment